Ad Blockers Impact on Publishers

Great content should be rewarded with more than just a ‘like’ or a ‘share’. People write such content for a living and they hence need to make money from it. Rather than charging users to read the content that they love, website owners use advertising make the revenue they need. The problem is that not everyone is aware of this fact, or they simply do not consider it, and are hence easily annoyed by the ads being displayed on websites. This has led users to install ad blockers that kill a large majority of the revenue streams that publishers rely on to make money. Such actions could well lead to poorer content online, adblock browser which is not good for anyone.

Some of the confusion comes from the fact that many people believe that an ad on a website only earns revenue when clicked. While that is true in some cases, there are other ads that generate a small amount of money per view. It is those types of ads that can be a great source of income for adblock browser publishers who have a lot of regular visitors to their site. If those ads are blocked by software, the earnings are minimized, as so is the desire of the publisher to deliver quality content. We cannot and should not ask people to work hard for free.

In fairness though, publishers contribute to the problem, especially when the ad comes in the form of sponsored content. You have probably read a ton of great articles about a variety of different subjects, but may not be aware that an advertiser paid a premium to have the content they created be displayed on a website. There is usually a disclaimer letting you know that the content is sponsored, but it does not always make it on there. If users do not know that the content they are reading is an ad of sorts, how do they know they will miss it if they install an ad blocker?

There are also situations where websites are filled with ads that have no bearing on what the site is about. These tend to be more of an issue for Install Aon Browser in Google Play visitors than those that actually feel like an organic part of the website. The good news for publishers is that some ad blockers are now giving users the option to choose which ads are and are not acceptable to them. This is a scenario that benefits everyone involved, as the site owner gets the earnings, the viewers only see the ads they want, and fastest android browser the advertisers get to have their content viewed by people who are actually interested in it.

The future of online advertising, and the content that it spawns, are in trouble if the number of ad blocker users continues to rise at the rate it is going right now. It becomes the role of the publishers to be careful about the ads they choose, as well as making sure that ads are labeled in a way that makes them acceptable to both the site visitors and the ad blockers that would otherwise automatically shut them down.

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How to Keep Your Data Safe on Internet

As compared to previous decade, India’s internet scenery has entirely transformed over the past couple of years. Not only fast internet became cheaper nowadays but also smart phones and laptops.

Mostly everybody is connected to each other via Internet. But at the same time, internet has become a risky place because of data hacking and virus threats.

Lots of devices connected to internet putting large numbers of data online, which is troublesome for the internet users. Nowadays apps and games on smart phone devices demands sensitive information to proceed further.

These vulnerabilities permit hackers to steal your passwords and other sensitive information. By taking these problems into consideration, it is vital to take protective steps to stay safe online.

Tips to help you stay safe on the internet

Keep Strong Passwords

Mostly, people try to keep passwords which are easy to remember. As per latest report of 2017, the most generally used passwords were qwerty, 123456, 11111111, password and many more. To have a strong security, you should use strong password.

Perfectly, a mix of upper and lower cases alphabets, with numbers and special characters use for a strong password. As an example, uc browser alternative this could be like “$aMeY_201” which has upper and lower cases alphabets, numbers and special characters and length should be approximately above 8 characters.

Avoid using your vehicle number and pets name or date of birth which are easy to track down.

Change your password often

Most of the people tend to use the same password for many years and that something needs to be change. It is good practice, changing passwords of your account every 45-60 days.

Most people have hard time to remember the passwords, you can write them down or use services such as LastPass or Dashlane which helps you control all your passwords.

Also it is significant to have unique passwords for each websites than having same across all websites.

Login Notification on Sign-ups

Many of social and ecommerce websites allow users to sign ups for login notifications. Whenever you login to your account, you will get a notification email about the activity. If you login from an unfamiliar locations or devices, you will get instant message related to account security.

This is a good account security practice you can do to secure your accounts across the internet.

Use 2 Factor Authentications or 2FA

2FA is very useful for banking websites. This adds one more layer of security when logging into a website.

With 2FA enabled, websites sends text message such as OTP or adblock browser one time password which you need to enter to verify your identity.

Avoid using internet from public Wi-Fi

The best thing about public Wi-Fi at location such as railway stations, airports, malls and cafes is that it is free to access and open. But it is venerable to attacks from hackers and they can steal sensitive information from your device. Use public Wi-Fi only if it is necessary.

Avoid clicking on random emails

You are familiar with emails in your Inbox which are from unknown sources or brands such as “Get a home loan on 0% interest” or “You won a Jackpot”. These are kind of click baits or phishing attacks.

When you click on links in these mails, hackers get a backdoor entry to your sensitive information. Then access lots of things from your computer and use it for evil purposes.

It is better not to open emails or links from unknown sources.

To browse anonymously use VPN

A virtual private network (VPN) creates a secure pathway between the device or smart phone and website you are visiting. It manages to keep your online activities private and secure.

Your ISP or government cannot track you or websites you are visiting. There numerous free and paid VPN services available in the market.

Use ad blockers and trackers

Do you ever noticed, how many times you have searched for tshirts or shoes or trips? And then, how many times you see ads which are similar to websites you have searched for?

Do you think you are followed? Hmm may be “Yes”.

Whenever you visit any website, best uc browser alternative a third party tracker gets stored into your computer. These trackers such as cookies, pixel tags, flash cookies etc.

With the use of trackers, companies come to know what you’re searching and most visiting. This can be useful because you can find better deal via ad network but at the same time it is threatening to your online privacy.

If you don’t want to get followed, mobile browser you can use browser extensions such as Adblock or many more.

These extension help you browse freely on internet without getting disturbed by ad networks.

Use firewall and antivirus

Even if your network is safe and sound, it is always better to use a firewall. Firewall is kind of internet barrier that blocks unauthorized access to your computer. Firewall secures devices connected via internet to your computer.

Using good antivirus software is also an important step in securing your laptop or desktop from virus and other attacks.

Keep your software updated

In the end, if you have installed antivirus software on your computer then don’t forget to update it.

Install latest security patches each time new version comes up. So, you can keep your laptop or computer in safety and security.

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10 Must Have Windows 7 Gadgets

Windows 7 has become one of the most used operating system after XP and the best advantage of the OS is the support for gadgets. Here are list of gadgets which can be used to get the maximum benefit out of the OS.

1. Mini TV:
Are you feeling disgusted of missing your favorite program? There is nothing to worry if you could only install this app, mini TV into your desktop or laptop. A mini TV is capable of telecasting a large number of TV stations, into which you will also be able to add more number of TV stations by yourself. This app is also awaiting an up gradation to include more number of channels.

2. Weather Bug:
Well, if weather is going to be a problem for best firefox alternative for android you, and if you are planning your trip to receive any other place, and aon ad blocker browser then receive instant weather condition of any city around the world using this app. You will receive forecasts and weather alerts form more than 8, 000 tracking stations.

3. Twadget:
Being one of the most popular social networking sites, this gadget on your desktop will allow you to perform most of the basic functions that you can do online via the regular online website. Some of the basic functions will include, sending and viewing tweets from your friends at the convenience of your desktop.

4. Unit Converter:
This is one of the most useful tools for many of those who will require finding out the equivalents of carious units. This is also useful for researchers who would like to know the conversion units that they prefer to use from that of other users. Some of the common units that are converted will include, length, area, volume, mass, adblock for android weight, angle, android browser time, speed, velocity, pressure, energy, work and much more.

5. Everyday Wallpaper:
If there is something that you can do on your desktop for a daily surprise, then this is the gadget that you should download. This gadget displays beautiful wallpapers to your desktop for use as wallpapers. The gadget automatically updates your desktops with new wallpaper, and this will be your decision to use that wallpaper for use or not as wallpaper.

6. Battery Meter:
This is one of the best applications that is designed for laptop and notebook users, who are will be finding this useful than the small icon, which hardly displays the battery life precisely. This gadget is quite big enough coming with various skins and, 5G browser therefore will show the amount time that is left for you to switch back to power, while the battery goes down.

7. Secret Keeper:
This is the only gadget that is a real secret keeper of all the files and documents that you want to hide from other users of this computer or anywhere else. This gadget enables to prompt for an encryption key of your choice that will prevent from making your messages 100 % safe from any other person to hack into your encrypted files and folders.

8. Gmail Reader:
This gadget automatically checks your Gmail account, and allows checking and logging into your account whenever an email of immediate account reaches your inbox with a sound alert. The maximum number of emails will be somewhere around 20 emails, while to get more details you need to log into the account.

9. SideTris:
Well, the best to spend your leisure or have a small break when you distracted is to play a game that will rejuvenate your spirits. Now is that you have the gadget to play one of the popular games in the sidebar of your Windows 7 desktop, you do not have to go to the messy online games.

10. Tic-Tac-Toe:
This is yet another classic game, which requires no mind power or attention to play. This is a game of luck that you blindly click on the boxes to the crosses in a single row, horizontally, vertically or diagonally. This will aid in getting you back on track.

Praveen Sivaraman, is a technology enthusiast, do not forget to read some of the best articles like gmail gadgets and adblock plus. There are many other useful posts in the main domain